Posts Tagged ‘ real estate ’

Real Estate Communication Has Changed. Have You?

real estate communication devices

“You no longer get to choose how you communicate. Your clients do.” – Chris Smith, Inman News A truer quote has never been spoken. Today’s clients are a diverse group of age, culture, and technology pundits, and if you want to keep up with your clients, you need to communicate with them on THEIR...
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Are You A Real Estate Disruptor Or Are You Going To Be Disrupted?

Are You A Real Estate Disruptor Or Are You Going To Be Disrupted?

Last week Brian Boero over at 1000watt Blog wrote a great article that highlights an important fact: Real estate is ready for a disruption. What the article says is that with most industries being revolutionized by the internet, real estate is one of the few that has not. It has been innovated and shaken,...
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[VIDEO] Make Real Estate Ads More Effective With Craigslist Ad Tracker

Craigslist For Real Estate Professionals

So last week I told you a few basics about how to use Craigslist to generate real estate leads. This week I want to show you how to optimize those ads by using Craigslist Ad Tracker. When it comes to craigslist marketing for real estate, there are 3 key parts of the Ad Tracker...
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Capture Real Estate Leads Earlier With Zopim

Lead Capture Time Is Important

Today’s real estate consumer is expecting a response to inquiries within one hour. Many say 15-20 minutes and faster is even better. It is clear to every real estate expert that time is of the essence. What would a system be worth that would allow you to respond to internet leads in less than...
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Hi Tech Real Estate Presentations: Use Keynote For iPad

Use Keynote For Real Estate

If you pride yourself on being Hi-Tech, the first step is getting rid of anything paper. There is nothing worse than telling someone you know the latest technologies, and then hand them your presentation which is a 15 pages, stapled together inside of a branded folder. That is SOOO 1980s. You never get a...
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Use Craigslist To Generate Real Estate Leads

Craigslist For Real Estate Professionals

If you have plenty of leads to work, then you probably don’t want to read this post. If, however, you are always looking to add more leads to your pipeline, you may want to give Craigslist a shot. Craigslist, like anything else, is one of the things where if you don’t commit to using...
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Calls To Action Are A Must For Real Estate Agents

Calls To Action For Real Estate

Is your website generating leads for you? One of the biggest reasons that most real estate websites don’t generate leads is because real estate agents don’t use effective calls to action. You do know what a call to action is, right? A call to action is a strategically planned message that encourages a reader...
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Real Estate Email Marketing Revamped: Happy Grasshopper

Happy Grasshopper Email Marketing For Real Estate

In October of last year, I was fortunate enough to attend Xplode Conference in Dallas. One of the biggest take aways from that conference (and there were many) was Happy Grasshopper. Happy Grasshopper is a form of email marketing that is unlike any other because it is NOT marketing. It is simply designed to...
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Make Your Real Estate Website iPad Friendly With OnSwipe

Make Your Real Estate Website iPad Friendly With OnSwipe

I recently learned about OnSwipe in an article on Inman Next. It was a huge “AHA!” for me. A few quick facts for you: Over 50% of local searches are being done on a mobile device 20% of all mobile and tablet browsing is done on an iPad. 40% of mobile users prefer using...
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How To Create A New Listing In Open Home Pro (iPad)

Open Home Pro Listing Example

The other day I wrote an article about Open Home Pro and why it was such a great tool for open houses. I mentioned that I would show you how to create a new listing in Open Home Pro in another post. Since then, I have been hounded by people to get this post...
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